DKNY’s campaign, New York Stories, continues with a fresh face for Spring 2025: Lila Moss. This season we shift from literature to cinema, where New York Stories celebrates Lila, film, and the
collection in a bold and authentic light. In DKNY, Lila finds her own self in the city.

Captured by leading fashion photographer Mikael Jansson and styled by Alastair McKimm, the scenes of Spring 2025 are inspired by legendary film shots throughout the city.

Lila is carving out a distinctive identity in the industry with her fashion heritage, while projecting a captivating individuality that mirrors DKNY’s balance of timeless style and modern relevance. The collection she debuts signals both ease and attitude with sophisticated and streamlined silhouettes.